Results
Work that moved the numbers
Three recent partnerships, told by what changed. Every number here is tracked, and we're happy to show you how.
Bookmark Medical · Primary care, AZ & TN
One name. One brand. One Bookmark Medical.
- people reached with the new brand in the first five weeks
- 780K
- people reached with the new brand in the first five weeks
- monthly website sessions, May to August (47,968 to 129,589), mostly from organic search
- +170%
- monthly website sessions, May to August (47,968 to 129,589), mostly from organic search
- new patients booked from paid ads, launch through August (94 to 149 a month)
- +58%
- new patients booked from paid ads, launch through August (94 to 149 a month)
- cost per new patient booked over the same period
- −70%
- cost per new patient booked over the same period
- Naming & brand
- Photo & video
- Website
- Paid media
Bookmark Medical grew by purchasing several independent primary care practices across multiple states, but the brand hadn't caught up to the growth. Patients and providers were still split across four different names, with nothing tying them together as one company.
Bookmark wanted to come together under one brand: strong enough to unite every clinic, provider, and patient, match the quality of care they were already delivering, and give them a foundation to keep growing on.
The timeline
April
A new name
Developed the Bookmark Medical name and brand identity to unite four brands into one.
May
Photo & video
On-location photo and video shoots with leadership, providers, and patients in Arizona and Tennessee.
May
A new website
Built around one thing: helping patients find the right practice and provider, and book online, easily.
May 26
Launch
The new brand and website went live, with paid media split between brand awareness and new patient growth. HIPAA-compliant tracking was built in from day one.
Auto Blinds · Home services, new company
Built to be fast. Built to be found.
- leads generated through paid advertising (Meta + Google combined)
- 197
- leads generated through paid advertising (Meta + Google combined)
- of those leads became paying customers
- 33
- of those leads became paying customers
- Website
- Paid ads
- Custom app
- Content
The founders of Auto Blinds saw a gap: automatic blinds were expensive and slow to get, and their supply-chain know-how could fix both. But a great idea from a brand-new company doesn't mean anything if no one can find you. Auto Blinds needed a website, and a way to get in front of customers, from day one.
The timeline
March
A new website
Built Auto Blinds a home online: a place for new customers to find them and see what they offer.
March to May
Paid advertising
Launched Google and Meta ads, then tuned and scaled them steadily as demand grew.
June
A new market
Expanded advertising into Utah County, opening a second service area.
August
More content, more often
Auto Blinds was already posting on social. We stepped in with photo, video, and more consistent content to build the brand further.
An operating system for the business
As Auto Blinds grew, leads, quotes, billing, and order tracking were spread across different tools. We built them a custom internal app: one place to manage leads, clients, billing, and the full order-to-installation process. It's a foundation they can expand into new markets on, and a first step into using AI to run more of the business day to day.
Smith Family Medicine · Direct primary care
A practice built on relationships
- leads generated through paid advertising (Meta + Google combined)
- 387
- leads generated through paid advertising (Meta + Google combined)
- Brand
- Website
- Paid ads
- CRM
Two providers left corporate primary care to build something different: a direct primary care practice built around real relationships with patients, not insurance cycles. Starting fresh, they needed an online presence that could explain what direct primary care is, and give people a reason to choose Smith Family Medicine.
The timeline
January
Ads and CRM
Launched paid advertising and built out a CRM to manage every lead, from first inquiry to booked membership.
March
A brand of their own
Developed a new logo and brand identity for the practice.
April
A new website
Launched a new website built to turn visitors into new members.
July
Capturing the practice
With their new office finished, we filmed new photo and video content: real moments between the doctors and their patients.
More from our 2025 recap
- Sawtooth Fortified
- Arcadia
- Lone Pine Truss
- Casino.org
- Garman Hill
- Scandia Inn
- Venturely
- ASA of Idaho
- Dips
- Maddyn Homes